The smart vodka bottle from Amoon Vodka blends AI, LED tech, and creamy flavor to create a new ritual for modern cocktail culture.
Atlanta knows how to stage a moment.
Film crews roll through Trilith and Midtown. Festival badges flash at pop-up screenings. After wrap, the real deals happen at the bar. That is where the smart vodka bottle enters the conversation. Amoon Vodka is not chasing trends. It is chasing atmosphere. The kind that feels cinematic, personal, and worth remembering.
Created by co-founders Mark McLaurine and Christopher Tooley, Amoon blends technology, design, and a surprisingly serious vodka. Bottles light up. A vortex spins. An app builds a custom story for the night. But here is the catch. They refused to let spectacle outrun substance. As McLaurine put it, “we didn’t want just the technology, but the vodka had to match it, right?”
In a city built on hard work, happy hour and fun weekends, that balance matters.
A Smart Vodka Bottle Built for Attention
Walk into a crowded lounge in Atlanta, Buckhead, or Decatur and you will see the same problem crowds see in every bar. Too much noise. Too little focus. Amoon Vodka was designed to cut through that blur.
When the lights pulse and the vortex spins, people stop. Mid-conversation. Mid-scroll. Tooley explained it plainly:
“WHEN YOU SEE OUR PRODUCT, YOU’RE GOING TO SEE THE LIGHTS AND THE SHOW AND A LOT OF THINGS THAT GRAB YOUR ATTENTION,”
But he followed it with the line that matters most:
“AT THE VERY CORE AND ESSENCE OF THE PRODUCT… EVERY SINGLE PART WAS INTENTIONAL.”
That mindset feels familiar to Atlanta friends. Production value is only impressive when it serves the story. This smart vodka bottle borrows that same rule.
Why Atlanta’s Creative Crowd Gets This Instantly
Atlanta is a busy city. Businesses reward planning. Family reward clarity. Local economy reward originality. Amoon Vodka fits neatly into that ecosystem.
McLaurine summed up their approach with one sentence:
“WE SAY WE’RE A TECH COMPANY THAT JUST HAPPENS TO DO VODKA”
They treated the bottle like a product with updates, features, and a long life. Through what they call Amoon AI, users tell the app the mood of the night. Birthday. Romance. A favorite color. The bottle responds with a lighting show and a short written story.
One example they shared reads exactly like this:
“It says this show beautifully captures the warm welcoming accents of the distillery, showing the intricate process of whiskey making reflected through the interplay of amber and earthly tones. It’s a captivating charm nestled in the heart of the city.”
It is cinematic. A little extra. And honestly, very Atlanta. Relatable too. Everyone here has tried to turn a regular night into something memorable.
The Liquid Still Has to Earn Its Role
Here is where the smart vodka bottle earns respect. The spirit itself matters.
The base is described as “a 75% potato, 25% corn vodka,” with “a hint of sweet potatoes in there as well.” That blend creates what they call a “very, very unique and complex flavor profile.”
Tooley broke it down further. The vodka has “less of that burn on the back end,” with “a creamy, nutty type of texture.” Some drinkers notice “the hint of the sweet potatoes… and a little bit of pumpkin.” McLaurine adds, “the sweetness, maybe a hint of butterscotch.”
That flavor profile is fun-loving without being loud. Creamy. Soft. Built for cocktails that respect balance. Think martinis with control, not punishment. Think vodka sodas that still have character. Flavor-forward and flexible.
There is also humor in how people respond. They love hearing, “I don’t even like vodka, but I don’t hate that. I love it.” That is relatable in any Georgia friend group.
Six Years of No Before Yes
If your instinct is skepticism, fair. The founders earned that reaction.
McLaurine shared the grind: “Germany, Canada, China, Japan, I went everywhere to kind of figure out, and everybody said no.”
Patents do not guarantee greatness. But they do suggest real engineering happened. In this case, it meant shrinking museum-style vortex and LED effects into something “that can fit in the palm of your hand.”
That persistence feels familiar to Atlanta folks chasing tonight’s adventure.
Responsibility After the Applause
Amoon also talks openly about safety. They want the app to help users make smarter choices. Tooley described the goal like this: “hey, you’ve drunken too much. You might want to call an Uber here.”
That is not a finished feature yet. It is aspirational. But the intent matters, especially in a city that blends nightlife, work schedules, and early meetings.
Mini FAQ: Amoon Vodka
Q: What is a smart vodka bottle?
A: A smart vodka bottle connects to an app so you can control lighting, shows, and interactive experiences beyond pouring a drink.
Q: What is Amoon Vodka made from?
A: The founders describe it as “a 75% potato, 25% corn vodka” with “a hint of sweet potatoes in there as well.”
Q: Does the technology work now?
A: Yes. Users can control lighting, pulsing effects, link bottles, and generate a story through their AI system.
The Next Act for Premium Drinking
Amoon Vodka is betting that premium drinking now needs more than a label. It needs flavor, story, and intention. For Atlanta’s happy hours, creatives, and hosts who care about atmosphere, this smart vodka bottle feels like a natural crossover.
If they keep the liquid strong and the tech responsible, they are not just selling vodka. They are selling a ritual. Curious where it fits in your own nights? Start with one pour. Watch the room. Then decide if the story holds.


